Famous Quotes on Culture


“The only thing of real importance that leaders do is to create and manage culture.” “If you do not manage culture, it manages you, and you may not even be aware of the extent to which this is happening.” 


"If you have been trying to make changes in how your organization works, you need to find out how the existing culture aids or hinders you." 


"We tend to think we can separate strategy from culture, but we fail to notice

that in most organizations strategic thinking is deeply colored by tacit assumptions about who they are and what their mission is."


“In most organizational change efforts, it is much easier to draw on the strengths of the culture than to overcome the constraints by changing the culture.”  

Edgar Schein, professor MIT Sloan School of Management




“Corporate Culture can have a significant impact on a firm’s long-term economic performance.”


“Un-adaptive cultures will have an even larger negative financial impact in the coming decade.”


“Corporate cultures that inhibit strong long-term financial performance are not rare; they develop easily, even in firms that are full of reasonable and intelligent people.”


“We found that firms with cultures that emphasized all the key managerial constituencies (customers, stockholders, and employees) and leadership from managers at all levels outperformed firms that did not have those cultural traits by a huge margin.

John Kotter & James Heskett, Harvard Business School, Corporate Culture and Perfomance




“The thing I have learned at IBM is that culture is everything.”

Louis V. Gerstner, Jr. former CEO IBM